Hubble Network Announces Collaboration with Texas Instruments to Expand Global Bluetooth® Connectivity

What If Every TI Chip Shipped from the Factory Already Connected to a Global Network?

That's now real.

Today we're announcing a collaboration with Texas Instruments to deliver instant global connectivity for select TI Bluetooth Low Energy chips—no specialized infrastructure required.

TI wireless MCUs, including the CC2340 and CC2755x, can now ship preloaded with Hubble firmware, ready to connect to our network of 90M+ terrestrial gateways worldwide.

No GPS. No cellular. No gateways to deploy.

Don't Take Our Word for It

A customer in Germany received a TI BLE chip, enabled Hubble connectivity at their own facility, and shipped it to CES in Las Vegas via Louisville—tracking every step of the journey. No scans. No traditional asset monitoring tools. Just a coin-cell-powered CC2340 talking to 90M+ gateways.

What This Means for TI Customers

Through Hubble's network, devices transmit location plus 13 bytes of sensor data per packet, such as temperature, motion, diagnostics, or custom telemetry. Bluetooth Low Energy efficiency means multi-year battery life on a coin cell, supporting high-volume IoT deployments at extremely low cost.

Instant Deployment — TI MCUs arrive ready-to-use in minutes, no programming required.
Lower Total Cost — Eliminate GPS modules, cellular hardware, SIM cards, and data plan fees.
Extended Battery Life — Years of operation on coin cell batteries with ultra-low-power Bluetooth.
Global Coverage — Connect to Hubble's rapidly expanding terrestrial network.
Open Ecosystem — Integrate seamlessly with any BLE workflow; data delivered via APIs, webhooks, and dashboards.

"This partnership unlocks instant global connectivity for Bluetooth devices. Customers can quickly cut costs, extend battery life, and eliminate infrastructure." said Alex Haro, CEO of Hubble Network. "Seeing it live at CES demonstrates how quickly companies can deploy connected devices worldwide."

"Our Bluetooth LE portfolio is engineered to help designers maximize battery life with industry-leading low-power performance and reduce development complexity through scalable hardware and software." said Marian Kost, Vice President and General Manager of Connectivity at Texas Instruments. "TI's collaboration with Hubble Network removes barriers for our customers to enable global IoT connectivity."

See It Live at CES 2026

We're demoing the technology January 6–9 at TI Booth N115, North Hall, Las Vegas Convention Center.

Primary applications include fleet tracking, stolen vehicle recovery, and industrial asset monitoring.

Interested in early access? We're working with device makers now—get in touch.

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